Round Rock Chamber Highlights Early Success in Entrepreneurship Education

Partnership with RRISD and JACT fosters entrepreneurship opportunities for students

ROUND ROCK, Texas – In September 2017, the Round Rock Chamber announced a partnership with Round Rock Independent School District (RRISD) and Junior Achievement of Central Texas (JACT) to bring select entrepreneurship curriculum to four comprehensive high schools in the district. This initiative was a component of the chamber’s REV UP Round Rock entrepreneurship strategy.

Prior to the 2017-2018 school year, RRISD high school students had access to only one semester of entrepreneurship education. As a result of the chamber and RRISD’s work, high school students in the marketing track may now access two semesters of entrepreneurship education. Through this expanded offering, students are able to participate in a JACT program that provides them with the skills and tools to launch their own companies.

“The entrepreneurship program is designed to equip youth with the positive traits associated with successful entrepreneurs, such as independence, resilience, business acumen, and more,” said Amy Mizcles, the chamber’s vice president of community enhancement.

The chamber, in partnership with RRISD and JACT, co-hosted the first annual RRISD Entrepreneurship Showcase on Thursday, April 5 at Cedar Ridge High School. The showcase featured the five student-led companies that were launched during the 2017-2018 school year and an opportunity to gauge the impact of the curriculum on the students.

The RRISD Entrepreneurship Showcase award winners are:

Stony Pop from Stony Point High School received the Global Connection award which recognizes the company that demonstrates how they utilized the principals of global connectivity – trade, job creation, global logistics, or new markets to create their products and services.

Dura Cables from Cedar Ridge High School received the Innovative Product award which recognizes the company that demonstrates how their product or service is an innovative solution to an existing problem. The company challenged the status quo in their respective market.

Point Attire from Stony Point High School received the Know Your Market award which recognizes the company that demonstrates a creative marketing and sales strategy, including the use of various forms of advertising online or in person that generated buzz, built awareness, and promoted their product to consumers.

StickED from McNeil High School received the Outstanding Marketing award which recognizes the company that demonstrates that their product connected with its intended audience and produced a proven impact on business objectives, including audience engagement, brand equity, sales, and profit, where identifiable.

ONZ from Round Rock High School received the Social Impact award which recognizes the company that demonstrates how they applied entrepreneurial thinking to create a realistic, achievable, and innovative solution to a local, national, or global social need/problem. Onz also won the FedEx Junior Business Challenge at the March 2018 Dell Match Play in Austin. They will participate in the national competition during the PGA Championship in Atlanta on September 19.

Guest judges were Bill Combes, co-founder and chief executive officer, No Time For Social; Jeremy Ransom, founder and chief executive officer, CTX Capital Group, LLC; and Selicia Sanchez-Adame, founder and chief executive officer, Think Group Austin.

The chamber launched its REV UP Round Rock strategy in 2016 under the auspices of its community enhancement efforts. One of the nine recommendations from the white paper includes cultivating K-12 partnerships to foster entrepreneurship opportunities for students. To read the entire REV UP Round Rock strategy, click here.