One of the Round Rock Chamber’s most important activities is to support the growth of existing businesses in the community.
The Round Rock Chamber, through a partnership with the City of Round Rock and its Momentum investors, oversees the economic development efforts of the community. Economic development is a catalyst for responsible growth in most cities and can be implemented through a variety of organizational structures such as through city government, the local or regional economic development corporation, or the local chamber.
A vital component of any economic development program is business retention and expansion (BRE). The primary purpose of the BRE program is to develop and implement strategies that proactively engage existing businesses to gain a better understanding of the business environment in Round Rock, identify opportunities to help business grow/expand, assist businesses in overcoming difficulties and challenges, provide general assistance, track trends, and make sure the city remains a viable place to do business.
BRE is a tool to help demonstrate to existing firms that the community appreciates their contribution to the Round Rock economy and program efforts center on building solid relationships and collaborations. This begins with casual, one-on-one, informational meetings with either business owners/presidents/CEOs, human resource managers, office managers, etc. These meetings aim to learn more about the business and the people who make them tick. While these meetings may initially result in little more than an opportunity to connect, over time the BRE program can become a resource for any business needs that may arise.
An effective BRE program requires responsive and efficient follow up. This can range in scope from assisting a business in locating a larger facility for its growing operations, providing awareness of available community resources, helping a company apply for a Texas Enterprise Zone designation, aiding navigation through the city’s permitting and development process, identifying additional resources for capital acquisition, and providing networking opportunities with potential partners and companies. Essentially, the BRE resource can be used as a one-stop shop for addressing business needs.
The BRE program is available to all Round Rock businesses no matter the employee count, square footage, or industry. In order to have a comprehensive understating of the economic pulse of the community’s business climate, we need to hear from many businesses and listen to their input. Round Rock believes that our existing firms are our best prospects for future growth and we want to assist in helping them sustain, grow, and become more entrenched in the Round Rock community.
For more information on our customized retention and expansion services, please contact Saridon Stanton, the chamber’s director of business retention and expansion, at 512.255.5805.
To learn more about some of the tools, events, and programs we utilize to execute our BRE efforts, please see the following: